SWEETY TOYS plush toy – Willi the teddy bear 90 cm (premium quality)

A timeless companion full of warmth, softness, and emotional comfort

The SWEETY TOYS premium plush teddy bear Willi (90 cm) is more than just a toy — he’s a true friend, a source of comfort, and a trusted companion for children and adults alike. With his super fluffy IA-grade plush material, Willi invites warm hugs, creative stories, and peaceful rest times.

Lovingly designed with a round belly and kind expression, Willi is a perfect match for children’s emotional development and family memories. His soft texture and friendly presence make him a cherished addition to any nursery or bedroom.

A unique design that fosters imagination and independence

• A classic teddy silhouette enhanced with premium modern quality – soft, stylish, and comforting.

• Encourages imaginative play, empathy, and nurturing behavior – Willi becomes a “friend,” “baby,” or bedtime buddy.

• Visually suited for cozy, nature-inspired, or minimalist children’s spaces.

Practical benefits for children and parents

• For children: emotional support, sensory comfort, and a loyal playmate during both active and quiet times.

• For parents: easy to maintain, safe, and designed for long-term use – an ideal gift that brings lasting joy.

• Machine washable at 30°C, hypoallergenic and flame-retardant, making it both safe and parent-approved.

Expert recommendations

Child psychologists emphasize the importance of soft toys in early development. Teddy bears like Willi help:

• Foster emotional resilience and empathy

• Support social learning and storytelling

• Act as transitional objects that help children feel safe in unfamiliar situations

Willi is more than a toy — he becomes a meaningful emotional anchor for the child.

Technical information

• Height: 90 cm (sitting height: 70 cm)

• Material: premium super-soft plush (IA grade)

• Color: neutral beige (gender-neutral and room-friendly)

• Washable: at 30°C

• Features: hypoallergenic, flame retardant

• Packaging: individually packed in original polybag

• Recommended age: from 3 years

• Warning: Not suitable for children under 3 years without adult supervision

• Safety standards: CE certified, complies with European Toy Safety Directive 2009/48/EC

Quality, sustainability & materials

Willi is made from high-quality, skin-safe materials, chosen for their durability and eco-conscious design. His longevity, comfort, and emotional value make him a keepsake plush toy that can be passed down through generations.

Why parents choose SWEETY TOYS

SWEETY TOYS is a trusted European brand recognized for its commitment to safety, craftsmanship, and emotional value. Parents appreciate the thoughtful design and lasting quality — toys that children adore and adults feel confident gifting.